No, it’s not a Tank. And yes, it deserves your attention!

While Parisian jeweler to the stars Cartier may be best known in horological circles for its famed Tank watch, the French firm produced — and continues to produce — numerous other watch models that deserve equal billing for their unique and sumptuous designs. 

The Pasha is one such design. Launched in 1985, it was supposedly inspired by the lines of a one-off commission from 1932 for the Pasha of Marrakesh that featured a screw-down, waterproof housing over the crown. None other than famed watch designer Gérald Genta was the one who revived the design in the 1980s, launching yet another winning collection for the famed Parisian jeweler and watchmaker. 

This particular Pasha, a Reference 2475, is an automatic variant. Housed in a 35mm stainless steel case, it features a lovely sunburst salmon dial with printed, stylized Arabic quadrant indices, a matching kite handset, an outsized date at 6:00, a cap-and-chain crown protector, and a stainless steel bracelet with a signed deployant clasp.

Everyone knows the Tank. This is your chance to own its equally compelling sibling!